Tips for click thru rate (CTR)
- Rule #1: Blend Adsense ads into your writings.
- Sometimes, going against rule # helps, try to make the ads stand out from the rest sometimes work. (it really depends)
- Visitors generally view website from top left to bottom left of the screen, try put ads into that zone.
- Test with different colors in background, title, and borders. there was once change of background colors help me to increase my revenue for 50%.
- Dont overpush your visitors with too much ads, it might work worse and push your visitors to close the window instead.
- Placing image at the side of adsense helps … however this might be performed carefully as it might goes against adsense policy. make sure you dont go against the rules to avoid bans.
- Generally a 336 x 286 Large square ads works the best for me in term of CTR ..this is however, very very particular experience and it might not work the same on your websites.
Tips for earning per clicks (EPC)
If you ever feel that your ads clicks are undervalued, it probably is! Make sure there is no junk advertisers advertising on your website. ban them, chase them away from your Google Adsense block list so that it wont appears again at your site. what you want is SERIOUS advertisers that are willing to pay for good money in the trade of your traffics – not some other stupid MFA junk sites. Google Adsense Preview Tool comes very handy when you need to identify those MFA sites.
Another issues with EPC is that is your site content in the high-demand sectors? get a niche content to start up in your website but not too niche until there’s no related advertisers on your websites. i once knew a webmaster that had hard time getting his ads showed as his website is all about poems. if you are starting up your adsense website now, you better do something that relates to expensive keyterms.
Tips for ads impressions
Increasing ads impressions sometimes simply means increasing the website traffics. while there are lots of ways to generate more traffics for your website, i will put on some basics here:
- Rule #1: Do proper SEO, make sure you follow the basics and do not fool around with the title tags, anchor text, and remember to build up your site link popularity always.
- Get active in forums that related to your industry, speak politely, give helps, and refer your own websites to the others whenever appropriates.
- Utilise digg, deli.cio.us, reddit, technorati… engines to bring in more traffics.
- Word of mouth strategy, have your friends and family to help up in promoting your websites.
- Offline advertisement – radio ads, tv ads (if you got loads of cash), local classifies ..use them whenever its appropriate.
- Write and submit articles to article directories.
- Get your site to be more sticky, toolbar, softwares, newsletter, etc etc…make sure you can have as much return traffics as you can.